Smart Strategies for Building Profitable Branches in Low-Income Communities

Choosing the right location for a branch is a big decision for any bank or credit union. It’s about more than just convenience—branches are a way to connect with the community, support local needs, and, for banks, meet CRA requirements. But opening and maintaining a branch in low-income neighborhoods can be tough. It’s often difficult to make a branch profitable in these areas, even though the need for access to financial services is high.

In this webinar, Steven Reider from Bancography explores branch service models that make a real difference in lower-income communities, both in cities and rural areas. Discover practical approaches to building branches that serve not only as places to bank, but as spaces that spark local investment and community involvement. Whether you're with a bank or credit union, you'll leave with tools and insights to help you create branches that work financially and foster stronger, more connected communities.

The ABA has approved this webinar for 1.25 CERP, CFMP, and CRCM credits.