As a bank or credit union marketer, do you struggle to reach customers/members where they spend a lot of time: their email inbox? This is difficult for many marketers, and those working at a financial institution may face some ...
Continue ReadingSo you have an email newsletter. You send it to your subscribers weekly, monthly, quarterly, or just whenever you have time to throw one together. Subscribers seem to like your content, and many of them follow through on your i...
Continue ReadingHow would you like to drastically increase your marketing material output in one year? Sounds impossible, right? Well, Michelle Krecz and her team at APG Federal Credit Union (APGFCU) did just that in 2021. Michelle is the AVP o...
Continue ReadingIf you’ve ever had a brilliant idea at work before, you know that gathering support for it can be hard. Not everyone is going to love your idea, and even those who do may be hesitant to throw their support behind you. But if you wan...
Continue ReadingAs a bank or credit union marketer, you know how important it is to attract potential customers to your website. One of the best ways to get people to your website is by ranking high on Google, but this is much easier said than done...
Continue ReadingSocial media is a great way for your bank or credit union to connect with customers/members, build your brand, and raise awareness for a charitable cause. While you may be able to raise awareness for a cause, it can be challengin...
Continue ReadingIf you’re a CRA officer or community impact specialist, you’ll likely find yourself presenting to a bank or credit union board at some point to build support—and it’s rarely a comfortable experience. Board presentations are a lops...
Continue ReadingMost banks and credit unions have some type of email newsletter. But just having a newsletter isn’t the same as having an effective newsletter strategy. Newsletters are a great way to connect with your audience and build interes...
Continue ReadingMost financial institutions, like Machias Savings Bank, are very involved in their communities. Not only do your coworkers spend hours volunteering, but your institution gives grants, donations, loans, and more to support your commu...
Continue ReadingIt’s virtually impossible to thrive in today’s digital marketplace without maintaining a strong presence online. The internet is the first tool many turn to when looking for a financial institution — and if your website isn’t produc...
Continue ReadingThanks for your interest in Kadince software. I’ll email you a proposal within two (2) Kadince business hours (sometime before ).